simplify complex conference program navigation

Intuitive Navigation for Complex Scientific or Medical Meeting App

Navigating the intricate landscape of scientific and medical meetings can be daunting for attendees, given the vast array of presentations and sessions available grouped into categories, pathways, accreditation. Meeting planners using the EventPilot Conference App can easily simplify this challenge without compromising functionality – through intermediary landing pages with thoughtfully curated navigation groups.

Why Use Landing Pages?

Intermediary landing pages act as a hub to simplify navigation and reduce information overload. Rather than overwhelming attendees with a plethora of options on the home screen, landing pages provide a focused set of choices that quickly guide users to their desired content. 

Best in Class HRS

If you need inspiration for your next meeting, look no further than HRS 2024. The event app is as complex as it can be with over 3,500 agenda records, nearly 2,000 speakers, 3,000 media items that included full text abstracts, live streams, credit sessions, and much more. Yet, the app looks and feels extremely intuitive to use. Because on startup, users are presented with no more than 6 buttons and the search. The buttons either linked to a direct app feature such as the program at a glance, or linked to in-app offline landing pages which then in turn offered easy access to related content. 

The meeting planners took full advantage of EventPilot’s Custom View Builder. They created these well designed landing pages with meaningful icons, consistent color choices and short labels to organize the many app functions into smaller navigation hubs in order to provide a logical flow for users. From quickly finding spotlight sessions to practice areas or credit certification details, all content areas were easily accessible.

intuitive navigation in complex medical meeting app

Best UI Practices for Medical Meeting Apps

Clean Look and Feel

A minimalist design helps in reducing cognitive load, making your scientific event app easier to navigate. Use ample white space, legible fonts, and a consistent color scheme to create a visually pleasing interface.

Few Options per Page

Limit the number of options on each screen to prevent decision paralysis. Each page should present only the most relevant options, directing users to intermediary landing pages for more detailed navigation.

Meaningful Icons

Icons enhance visual recognition and improve navigation efficiency. Quicker comprehension or buttons leads to a more intuitive interface. 

How to Create Intermediary Landing Pages

The EventPilot Conference App Builder offers a non-technical solution for creating and customizing landing pages. The searchable pages are automatically included offline within the native apps and are inherently mobile responsive. 

The point and click interface in the Conference App Builder in the EventPilot platform allows you to: 

  • Create new landing pages as needed
  • Add buttons and/or custom images
  • Label each navigational item
  • Choose from over 100 icons
  • Set up the click destination with the smart ActionBuilder
  • Assign colors to match your event designs

The ActionBuilder gives you full control to tailor navigational pathways for your event needs. Set up icons or buttons to open specific views within the app, a single detail view of an item (e.g. if you want to link directly to a keynote), a prefiltered list of items, another landing page, or any website. 

Unlock Additional Benefits

Analytics

Track user interactions and see which buttons were the most valuable to your attendees. Make informed decisions for future navigation grouping.

Generate Revenue

Each landing page is an opportunity to display sponsor logos and link to the sponsor’s detail view.

Offline Access

The landing pages load natively in the iOS and Android event apps and do not require an internet connection.

Search Inclusion

The content of your landing page is automatically included in the global search results, helping your attendees even more to find what they are looking for.

Simplify your Event App UI for Impact

HRS had created a conference app that not only handles the complexity of a large-scale medical meeting but does so with elegance and simplicity. Attendees could focus on the content and connections that mattered most.

By adding intermediary landing pages and adhering to best event app UI practices, meeting planners can balance the need for comprehensive functionality with the demand for ease of use.