Generate Event Revenue

Generate Event Revenue 2021-08-10T15:28:01+00:00

Increase Sponsorship Revenue with Your Event Platform

Attract new exhibitors and exceed your sponsorship revenue goals using the unmatched variety of sponsorship opportunities and ad placements available within the EventPilot® conference app and online planner. And with 24/7 ad editing, it is never too late to add or update a sponsor.

Multiple Places for Sponsor Ad Placements

Example of a Sponsor Splash Page

Splash Page

As your event app opens a “splash” or intermediary page can be added with a sponsor’s logo or special message before landing on the conference home page.

Example of a Banner Ad

Banner Graphics

Interactive graphics can be included on the home page. The graphics can remain for the entire conference or can be set-up to appear for a specific duration of time.

Example of a Session Sponsor Ad

Session Banners

Ensure attendees see your sponsors with graphics added to individual sessions. As attendees review and select individual events, sponsors are prominently displayed.

With virtual and hybrid events, look to incorporate sponsors into your event schedule rather than simply put them in a virtual “exhibit hall.” Give attendees a reason to visit them virtually -- set-up ScanHunt gamification and give your sponsors QR codes to put on their websites, presentations, or other electronic materials for participants to locate. Attendees use their mobile devices as a “second screen” to capture QR codes for points.

Sponsorship Revenue Opportunities

Drive Expo Traffic

Include sponsors within your keyword search terms or add them to your Expo Hall floor plan to allow attendees to easily find their favorite exhibitors.

Implement Virtual Expos

Showcase your exhibitors and sponsors through a virtual expo where your exhibitors can market their products and services to your attendees remotely.

Promote Exhibitor Activities

Use ScanHunt® gamification to create exclusive sponsorship opportunities. Integrate activities requiring attendee interaction with participating sponsors.

Leverage Media Links

Your exhibitors upload links to enrich the attendee’s experience with flyers, product fact sheets, company brochures, or links to their website or demo videos.

Use Creative Filters

Build-in filters for your exhibitors, for example, “Hot & New Products” or even “Swag.” Then require exhibitors to pay a small fee to be included in the filter.

Provide Proximity Alerts

Sell location-relevant messages to your exhibitors by allowing them to message attendees when the attendee is in the proximity of a sponsor’s booth.

Offer Push Notifications

Notifications can be set-up for your sponsors to send an alert to attendees on specific dates and times. The alerts display on the home page of your conference app.

Personalize through Segmentation

Your event app home screen can be a revenue generator. Use segmentation to control which banners and or push notifications appear for specific attendees.

Offer Sponsorships By Device

Customization options allow the home page on your desktop planner to be sponsored by one exhibitor and the home screen on your event app by another.

Build Out Custom Views

Add custom views throughout the EventPilot ecosystem of tools (online planner, web app, iOS/Android mobile apps) for even more advertising opportunities. Offer sponsorship of individual pages.

Grow Your Event Revenue

If your organization is looking for marketing solutions spanning multiple devices and traditional channels, consider reaching out to our partner, TriStar Event Media. They are experts in providing an integrated experience for attendees through cross-channel content and cutting edge advertising solutions for supporters, delivering guaranteed ROI. Their services offset your costs and deliver your organization unprecedented revenues!

Give Your Exhibitors A Solution They Need

Offer (and charge) your exhibitors for white-label access to the content they need. Many larger exhibitors populate their own specialized apps with your event content in order for their employees to use in conjunction with their company-specific needs.

ACCME Compliance

There are many ways the different sponsorship options can be integrated into the conference app to generate revenue while remaining in compliance. Review the ACCME Standards for Integrity and Independence in Accredited Continuing Education to determine how section 4 would apply to your event app and which sponsorship options you may take advantage of to generate revenue.

Additional Reading

  • 7 Tips to Incorporate Sponsors in Virtual Events

  • Incorporate sponsors into your introductions

  • Include sponsors into your virtual gamification exercise
  • Event App Sponsorship Revenue Calculator

    Simply enter how many sponsors you could attract for each type of sponsorship and the value at which you would be selling the opportunity. Your total potential revenue from your event app is calculated below.

    Main Event App Sponsor


    Interactive Banner Ads


    Timed Ads on Home


    Featured Exhibitors


    ScanHunt® Gamification Exhibitors


    Sponsor Push Notification


    Exhibitors with Media Links


    Add Cost Savings from Going Paperless

    Calculate Savings $

    Total Potential Revenue $

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